Lisa Marie Photography

Branding & website refresh: Audrey Humphreys
Project Management + Copywriter: Lauren Maddox

+ Brand Guidelines 
+ All Logo/Brand Files
+ Updated Website to Showcase New Brand

Delivablies

While at Maddox Marketing Co. this client came to us feeling that since she created her photography business her branding was never fully created. It was easy to create a lovely brand when you have stunning photos as the backdrop to fully capture the brand. 

Magnolia, TX

+ Full Branding Suite
+ Custom Illustration
+Website Refresh with new brand

WHAT I DID

SPARKLE: The twinkle element on the i and e represent joy & light.

CUSTOM ILLUSTRATION:
Daisies are such a friendly flower and a favorite of Lisa's. Three to represent her three boys.

Primary Logo

FONT: This script was the perfect pairing to give it that personal touch. 

Primary Logo

cream

blossom

sunshine

fern

fern

blossom

fern

fern

fern

sunshine

fern

cream

Brand keywords:

serene
restful
connection
family
gentle

joyful
elegant
simple
neutral
calm
soft/soothing

Brand keywords:

serene
restful
connection
family
gentle

joyful
elegant
simple
neutral
calm
soft/soothing

TAGLINE:
We carefully selected "Capture Joy" as the tagline because it beautifully combines one of her favorite words, 'joy,' with her commitment to capturing precious moments through the lens. 

brand visual look & feel

view website

VIEW THE full brand guide

website platform: pixieset

website refresh

We took her new stunning brand and implemented it onto her website and did a bit of an uplift to create more a personal feeling for her business throughout her website to make a great first impression to those who visit her site. 

         portfolio

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